Types of Ads That Appear on Your App or Site

The AdMob Marketplace includes hundreds of advertisers ranging from large brands to direct response advertisers. We serve text ads, banner ads and ads specialized to target the iPhone and Android OS.
Ads are grouped into categories based on the content of the service or product offered. As a developer or publisher, you can filter which category of ads you want to appear on your app or site. By default, your app or site receives ads that are meant for all audiences. You can further filter the ads to include age-appropriate content or block ads from specific URLs (such as a competitive site).
To learn more about your filter options, see Developer and Publisher Controls

Related Topics:
Where Ads Appear on Your App or Site
Add Your Mobile site or Android App
Add Your iPhone site or iPhone App