Here are some tips to help you set your daily budget:
- AdMob tries to spend your budget as evenly as possible. However, we cannot guarantee that we spend your budget evenly over 24 hours.
- Factors such as how targeted your ads are, or traffic fluctuations during the day affect the actual spend.
- Smaller budget amounts tend to spend faster.
- We do not offer an option to spend as fast as possible. The best way to ensure a faster spend is to raise the daily budget and make sure your account is well-funded (has more funds than the sum of your daily budgets).
- In very rare cases, we may exceed the campaign budget.
Related Topics
Edit Daily Budget and Modify Ad Bid